Problem → solution video templates
Open with a familiar frustration, then demonstrate the product in use.
Problem → solution templates
37 templates
Problem → solutionTikTok Multi-Step Skincare Kit Routine7 scenes · 186s
Problem → solutionPermanent Roofline Lights Color Tour3 scenes · 13s
Problem → solutionSuction Tool Car Panel Demonstration4 scenes · 20s
Problem → solutionTikTok Cordless Pressure Washer Demo8 scenes · 63s
Problem → solutionDigital Tape and Laser Feature Tour5 scenes · 39s
Product launchCostume Leggings Shade Comparison4 scenes · 50s
Problem → solutionPress-On Nail Collection Color Tour3 scenes · 22s
Problem → solutionTikTok Artificial Palm Corner Makeover4 scenes · 16s
Problem → solutionLaundry Soak and Cleaning Montage5 scenes · 40s
Problem → solutionSteam Cleaner Shoes-to-Car Routine7 scenes · 98s
Problem → solutionRoom-Divider Curtain Width Reveal2 scenes · 16s
Problem → solutionFuzzy Hoodie Outdoor Fit Clip2 scenes · 8s
Problem → solutionContoured Seat Cushion Desk Setup3 scenes · 16sHow to choose a problem → solution video template
Best for
For sellers whose product addresses a specific, recognizable task or inconvenience that can be shown clearly on camera.
What to highlight
Open with the task or frustration, introduce the product at the moment it becomes useful, and show the result under comparable conditions. Keep the story centered on one problem.
What you’ll need
Prepare footage of the starting situation, the product in use, and a visible result. Use the same relevant conditions for any before-and-after demonstration and support any performance claims.
Problem → solution template FAQs
How specific should the opening problem be?
Choose one situation the intended shopper recognizes, such as a crowded drawer or a difficult cleaning spot. Specific actions give the demonstration a clear purpose.
Do I need before-and-after footage?
No. You can show a task being completed in sequence or demonstrate an easier step. Use the structure only when the product’s contribution is visible.
Can this format work for clothing or beauty?
Yes, when the problem is concrete, such as choosing an outfit or understanding how a product applies. Avoid turning a styling preference into an unsupported outcome claim.